Veröffentlicht am: 24.10.2026 um 18:18 Uhr:
ca. 4 Minute(n) Lesezeit
INTERMOT: INTERMOT 2027 Gains Momentum with More Exhibitors, Expanded Action Areas and Leading Motorcycle Brands
» As preparations for INTERMOT 2027 continue, the international motorcycle trade fair is already recording impressive growth. According to the organizers, exhibitor space registrations and commitments as of October 15 are approximately 20 percent higher than the total exhibitor area of the 2025 event, underlining strong support from across the motorcycle industry.
More than 60 leading brands have already confirmed their participation. Among the motorcycle manufacturers currently registered are BMW Motorrad, Honda, and Yamaha, while renowned accessory and equipment companies such as Arai, Motul, SW-MOTECH, and Wunderlich will also be represented in Cologne.
A Comprehensive Showcase for Riders
INTERMOT 2027 aims to bring together every aspect of motorcycling under one roof. Visitors can expect a broad range of motorcycles, riding gear, accessories, technical innovations, and aftermarket products.
The list of participating manufacturers continues to grow, with brands including Brixton, Husqvarna, KTM, and QJMotor already committed to the event. This extensive lineup will provide visitors with the opportunity to compare models, discover new products, and engage directly with manufacturers and industry experts.
For many riders, face-to-face conversations remain invaluable when choosing a new motorcycle or investing in equipment. INTERMOT offers a unique environment where enthusiasts can explore products firsthand and receive expert advice directly from the people behind them.
More Opportunities to Ride and Experience
A key attraction of the 2027 event will be the approximately 500-meter-long test track, where visitors can experience motorcycles for themselves rather than simply viewing them on display.
In addition, INTERMOT's action areas will be twice as large as they were in 2025, providing expanded space for demonstrations, special exhibits, and interactive experiences. Those who prefer to watch can take a seat in the grandstand and enjoy the live entertainment and riding demonstrations on the event's PLAYGROUND stage.
The expanded experience-focused concept reflects the show's commitment to making motorcycles accessible not only through exhibits but also through hands-on participation.
Celebrating Motorcycling's Heritage and Future
Beyond showcasing the latest industry developments, INTERMOT 2027 will also highlight the rich history of motorcycling. Historic motorcycles will illustrate the pioneering spirit that drove the industry's early years and demonstrate how racing has long served as a testing ground for technological innovation.
By connecting the past with the present, the exhibition aims to showcase the continuous evolution of motorcycle design, performance, and engineering.
Creator Ambassadors Bring the Community Closer
The road to INTERMOT 2027 is also being supported by five official Brand Ambassadors: @meddesyoutube, @nanaxyda, @marie__jana, @yepitslilane, and @dukedreams.
Together, the creators reach an audience of approximately 1.2 million followers across social media platforms. Through their individual perspectives and content styles, they will document their journey toward INTERMOT and share insights into various aspects of motorcycle culture, helping to engage both experienced riders and potential newcomers.
Their involvement reflects INTERMOT's strategy of connecting traditional industry expertise with modern digital communities.
The Entire Motorcycle World in One Place
Guided by the motto "The Entire Motorcycle World in One Place," INTERMOT 2027 aims to strengthen its role as a central meeting point for manufacturers, riders, industry professionals, and enthusiasts from across Europe.
By combining product premieres, test rides, live experiences, historical exhibits, and direct interaction with leading brands, the event promises to offer a comprehensive snapshot of the motorcycle industry's present and future.
INTERMOT 2027 will take place from 19 to 21 February 2027 in Cologne, Germany, traditionally marking the start of the new motorcycle season and bringing together the global motorcycling community for three days of innovation, inspiration, and exchange. «
Source: Press release from Koelnmesse dated 21 October 2026 / text edited using Copilot (AI)